When everyone seems to be talking about cost, particularly your customers and prospects, it can be all too tempting to over compete on price. You drop your prices and sales increase for a while. Then what?
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Alexandra.golomb@franchisedirect voted on the following stories on BizSugar
The Dangers of Competing on Price
Posted by alastair under MarketingFrom http://www.managementdirect.com 4687 days ago
Facebook and the Holy Grail of Social Marketing :: Management Direct
Posted by alastair under Online MarketingFrom http://www.managementdirect.com 4689 days ago
In July of 2010 Facebook reached 500 million users. It's a story that most of us will already be familiar with but are there lessons in Facebook's growth that you can apply in your own marketing? We think so.
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The 4 P's of Marketing, Do They Still Help You?
Posted by alastair under MarketingFrom http://www.managementdirect.com 4689 days ago
The famous 4 P's of Marketing have been around since the 1960's. What are they, are they still relevant and can they still help you sell more?
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6 Fundamentals of Local SEO That Any Business Can Implement Easily
Posted by alastair under Online MarketingFrom http://www.managementdirect.com 4695 days ago
Local is a big buzz word at the moment and 20% of all searches are local. For many small businesses, local search and localized keywords are the ones that matter. It is free to be in Google Places and getting one of those top slots is hugely valuable. So how do you go about it?
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What Drives Word of Mouth Conversations? - Search, TV, Social Media?
Posted by alastair under Online MarketingFrom http://www.sitestreamseo.com 4695 days ago
There are 2.4 billion conversations every day in the US involving a brand. What role do various types of media play in these conversations? What sources inform Word of Mouth and what drives sales?
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Money is Not the Main Motivator
Posted by alastair under ManagementFrom http://www.managementdirect.com 4701 days ago
If you want your staff to produce better results you're going to have to pay them more, right? Apparently not so. According to Dan Pink, once even basic cognitive and creative skills are required, money is not the answer. Fascinating video!
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Manage Your Customer's Expectations and Meet Them With a Bonus. :: Management Direct
Posted by alastair under MarketingFrom http://www.managementdirect.com 4707 days ago
Every business is looking to have satisfied customers. In fact, you are looking for customers who are so satisfied, that they will evangelize your product. A large part of customer satisfaction comes down to what they expected in the first place and what you sold them.
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Why and How to Set up a Facebook Page for Your Business :: Management Direct
Posted by alastair under Social MediaFrom http://www.managementdirect.com 4714 days ago
500 billion minutes are being spent on Facebook per month and the official count of active users is over 500 million. 500 million users are hard to ignore so lets take a look at Why and How to set up a Facebook page for your business.
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5 Ways in Which You May Already be Using Cloud Computing :: Management Direct
Posted by alastair under TechnologyFrom http://www.managementdirect.com 4715 days ago
Cloud computing is being talked about a lot and it can be a tricky concept to understand. Perhaps the best way is through realising that most of us are using cloud computing every day and have been for some time.
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