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Do you run an immortal business? If you answered “no,” or hesitated to be sure of your response, then you don’t think of your business as immortal. So when do you plan to shut it down? Most owners react viscerally to that question. They’ve invested too much to watch their companies become a memory. Read More

The internet gives entrepreneurs more outlets than ever with which to promote their businesses. As a result business owners should stop thinking in terms of print ads and 30-second TV spots but instead start looking at providing relevant to potential customers. Today small businesses have a lot to Read More

Good results don’t always have to be the result of a ton of hard work. You can get some good results by doing little things that take hardly any time. Do one of these things each day for the next seven days and enjoy the improvements that come from taking the smallest action steps. Read More

There are, unfortunately, many unhappy solopreneurs. The most common source of that unhappiness? A lack of success.

Once unsuccessful solopreneurs resolve the sticking point, they continue on the road to success. If they don’t, they fail. Hopefully, they learn and try again. Read More

The conversations centered on Hillary Clinton’s email practices and the leaked DNC email messages have probably not escaped your notice. Regardless of political affiliation or viewpoint on the controversies, I think there’s one thing we might all agree on as business owners: It’s important to treat Read More

Millennials, also known as Generation Y (Gen Y), receive very contradicting labels. On the one hand often described as spoilt and lazy, they are also seen as the most sought after demographic in marketing terms and it’s easy to see why when you take a look at millennial research. Research from the Read More

In another exclusive excerpt from The Content Marketing Coach, we look at the connection between content marketing and SEO Read More

If you want to get more from your audience, it’s time to start treating them like they are special.

Community building can be a great way to do this, by making people feel more involved and part of something.

We’re going to take a look at a few things you need to start doing to build a comm Read More

A hack is a clever bit of ingenuity that makes something better, faster, or more effective.

In fact, there are entire websites dedicated to teaching others hacks that they can apply to their personal lives in a variety of ways. There are workout hacks, organizational hacks, productivity hacks, e Read More

Obviously, small business owners know digital marketing is no longer secondary to traditional print marketing and advertising and is a great way for them to get more bang for their marketing bucks. But to get the best results, it’s important to keep up with digital marketing trends. Read More