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Summer is over and every one is back work, which means the prospects are too. It also means they are busy, focused and looking to be bothered. Here is a book that will help you break past that, read it, use is and profit from it. Read More

Becky McCary of Small Biz Survival, said the following about my interview with her: "Thank you @Lyceum for a thoughtful interview about small towns, tourism, and even blogs." I look forward to your feedback! If you have tips on future guests and topics, please send me a note. Read More

When marketing your brand the more you know what your customers want the easier it is to have a strong relationship. It is often a trap to generalise or base your assumptions on what you think or hear customers actually want. Here are a few areas to consider:
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I like to think of things in threes. It seems that my brain more readily learns and retains three things at a time. Three is a mystical number that shows up in the Bible and fairy tales too, so there must be something to it! Read More

When thinking about updating or creating a website, the first thing most business owners do is consult with a web designer. While this is advisable as good design attracts the eye, the business owner must not forget the words that are used on a website. Read More

Many sales people see labour Day as just the last long weekend of the summer. The ones who consistently deliver see it as an opportunity to celebrate the labour they put into winning. Read More

If you could sell yourself,and convey “You’re the one in loss if you don’t buy my ideas” things would be really easier, right? So, how on earth can I sell myself? Read More

The small business owner (or free-lancer) is often the sole person responsible for time management, tasks, projects, deadlines, paperwork and what seems like five million other responsibilities that can have a tendency... Read More

As a cash-strapped small business owner, I had to come up with creative ways of promoting my business. And by creative, I mean free :) And no, this is not going to be another post on how to use Twitter, Facebook... Read More

In order to be Amazing in our business maybe we should concentrate on being the best we can be, providing outstanding service to our customers rather than being obsessed about what our competitors are doing... Read More