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A new study from comScore and GroupM Search reveals further evidence that social media exposure and search behavior are intrinsically connected. The study shows consumers who are using social media are far more engaged with brands than those who don’t and are much more likely to proactively search Read More

As a social tool a blog is a great way to build relationships with customers and prospects. It is a way for marketers to remove the mask and be transparent. In addition to the social benefits blogging can also offer, there are also other marketing advantages. If you don’t already have a company blo Read More

Social media and SEO have taken another step closer toward being inseparable. With last week’s major announcements from both Google and Bing (Microsoft), search engine rankings will now depend more heavily on updates from Facebook and Twitter.

Both Google and Bing plan to include Twitter status Read More

In developing countries, woman of all ages are independent, motivated and talented, proving themselves that they are better than males in all fields. Just have a look at the various job opportunities available for stay at home moms to earn money online. Read More

Actually, let's not. I like my competition. Admire them in fact. More than that, I'm often inspired by them! Competition breeds innovation. It gives us benchmarks to aspire to or stay ahead of. Read More

When you reach the middle of the year, is it a time for celebration or redoubling of efforts? How would you use the CEO Mindset to question your assumptions? Read More

I want to share something I learned about today while visiting a friend’s blog (geririchmond.com). It’s a Firefox add-on called Honey, and you can save money with Honey – get a cheap domain name, among other things, by using it. Read More

Silverpop, an email marketing service provider, recently released their 2013 Email Marketing Metrics Benchmarks Study that looked at emails sent by 2,787 brands worldwide during 2012.
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When we think about “productivity” these days, we first think of all the devices we use that keep us connected to the office 24/7 so we can get things done faster wherever we are. And, of course, there are all the apps for those devices that help us be even more organized, productive and effective. Read More

The increased prevalence of internships over the past decade has established a disconnect between employers and students. While companies are willing to shell out more money to bring on talented prospective interns, students are looking to immerse themselves in hands-on experience within their chos Read More