A new study from comScore and GroupM Search reveals further evidence that social media exposure and search behavior are intrinsically connected. The study shows consumers who are using social media are far more engaged with brands than those who don’t and are much more likely to proactively search for brands.
Social Media Has Direct Influence on Search Behavior
Posted by effectwebagency under Online MarketingFrom http://www.effectwebagency.com 3945 days ago
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