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Birthdays can be a great time for businesses to reach out to customers with unique promotions. And BirthdayPak has created a system for doing just that. The company focuses on businesses with a very specific customer niche and aims to deliver serious results. Read about the company and its marketin Read More

The global beauty market is predicted to grow from $432.7 billion in 2016 to $750 billion by 2024. Here are 6 proven branding and marketing tips to help your beauty business reach and connect with customers.



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I have now been blogging for 16 years and published 2793 posts. Pageviews so far: 999,603.

I haven't been active on this blog during the year, but I will keep blogging here now and then. I have set up this blog as a destination through my podcast host, Libsyn, so new episodes of EGO NetCast will Read More

Find favorable markets in Australia to receive overall response from the Australia business email lists across all the channels. Our customisable Australia business email list serves as a marketers compass much sought after by those looking for Australian professionals. Read More

2018 is shaping up to be a good year for productivity. Faster than ever before, business processes across industries are being simplified by cloud-based applications and software. This new wave of technology is affordable, easily accessed, and designed with ease of use in mind. Read More

For those who want to focus on strategic advising services, a niche practice is a great way to narrow your field of focus. Here’s how “going niche” is a great way to quickly scale your advisory services and your expertise.
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For those who want to focus on strategic advising services, a niche practice is a great way to narrow your field of focus. Here’s how “going niche” is a great way to quickly scale your advisory services and your expertise.
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How to build a zap connecting SparkPost with Process Street to produce a high touch client onboarding experience for your sales outreach teams. Read More

Do you wonder how fellow marketers are using social media?

Wondering if you should focus more on ads or bots?

In our tenth-annual social media study, more than 5,700 marketers reveal where they’ll focus their social media efforts.

This industry report also shows you how marketers’ organic Read More

Google AdWords is implementing a new policy that will prohibit ads promoting bail bond services. This policy will come into effect July 2018. Read More