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Meta tags are a great way for Webmasters to provide search engines with information about their sites. They can be used to provide information to all sorts of clients, and each system processes only the meta tags they understand and ignores the rest. Read More

Sadly most sales people find more comfort in fear than in the rewards of work well done, which group are you in? Read More

Before you can develop your brand you need to have a clear understanding of exactly what “brand” is. The word “brand” has evolved over time so people are using the same word for many different things. Read More

How-to guides can be highly effective for helping to boost industrial SEO. While business-to-consumer websites have witnessed tremendous success with these marketing tools, how-to guides can also provide great benefits for B2B industry content marketing. Read More

Many of us have heard the term bookkeeper but are not much aware about what exactly does a bookkeeper do? Why would a business or individual would need a bookkeeper? Click to know the answer via the audio recording by Andrew Zakharia a renowned Accounting professional in Canada. Read More

Ecommerce marketing is ultimately an effective method to promote your online store. A lot of businesses are skipping the brick and mortar to go for an online format. They are finding that they can hit a worldwide audience by bringing their brand to a commerce site. This modernization on the web ult Read More

Different marketers are likely to have different ideas to measure the success of a content marketing strategy, but it really boils down to the four essential metrics – measuring consumption, measuring social sharing, measuring lead generation and measuring sales.

• Consumption metrics – Easiest Read More

Big Data and In-store Analytics are raising the Retail in a Competitive Culture. Retail Business Intelligence, if applied wisely, boost the ROI, otherwise can ruin the Business. Read More

Whether you’re self-employed and want to reach sales prospects, you want to apply for a new job, or if you’re employed and want to network with other people in the industry, making sure your LinkedIn profile is up-to-date and ticking all the right boxes is important.

To help get the most out of Read More

How should you perform a site audit? What tools should you use? And how can you best present your findings to attain buy-in? Columnist Janet Driscoll Miller recaps a presentation at SMX West that covered these questions and more. Read More