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To help Google+ users understand what is happening behind the scenes of Google+ profiles and posts, I’ve dug into the source code to show you elements that affect how your posts appear in Google+ and in Google Search. In this guide, you’ll learn what tags are added automatically and how to optimize Read More

Earning links is the outcome from sharing great content. In this post, you'll learn how using Google+ as a platform for meeting, sharing, and ultimately building relationships with other users is an effective way to increase the visibility and awareness of your own brand. Read More

With the recent introduction of new and improved “Clicks” accuracy in the Author Stats reports, I thought now would be the perfect opportunity to create a what, why, and how guide for using the tool.

In this post, you'll quickly learn how to analyze the Google organic search performance of conte Read More

As more users continue to utilize Google+ for professional social networking, it can be valuable to keep and record any additional contact info or other pertinent user details that you may want to refer to at a later point .
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Join me as I interview social media, search and Authorship expert Mark Traphagen to learn more about how he got his start in online marketing, his 2014 predictions for Google Authorship and Author Rank, his hobbies, his new role at Stone Temple Consulting and more! Read More

As Google Plus continues to grow its active user base and integrate its “social layer” across its other products and services, the number of ways to utilize this powerful social media marketing channel only continue to grow. For any user or brand that wants to take a deep dive into their circles, s Read More

The explosive growth realized by Pinterest has made the image sharing platform a viable traffic channel for many businesses and brands.

Learn effective tips to increase your following, use free tools to increase the engagement and exposure of your pins and integrate Pinterest into your other so Read More

How can personalized search, growing your network, and using Authorship markup in your content all help increase your Google+ profile visibility in Google Search? Discover how expanding your network on Google+ can increase your profile & post visibility in Google Search. Read More

Successful marketing is all about building relationships. Researching, identifying and connecting with influencers and potential link partners relevant to your industry plays an important role in increasing the awareness and visibility of your brand. Read More

Learn actionable tips & tactics to help you become a pro at formatting, styling, sharing and engaging on Google Plus. This guide was created to help you interact, meet new and amazing people and have fun on Google+. Read More