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File this one under "Weird Franchise News." The owner of 70 Dairy Queen franchises in the Southwest, has just filed for bankruptcy. That's right: In a warm climate. Read why. Read More

How Can Video Marketing Improve Conversion Rates?

If you’re wondering how to improve conversion rates through video marketing, this article will cover 5 key components to video marketing that converts!

Improving conversion rates is one of the main problems that exist in both small and big bus Read More

So before winter really hits, and work gets extra hectic, it’s worth taking the time to review and optimize your maintenance work order template. Read More

If you feel you’re doing all the right things on social, yet failing to see any growth, don’t throw in the towel just yet. Here's a 3-step formula that will eliminate roadblocks, so you can quickly gain traction. Read More

Innovation doesn’t always make you a winner in business. In my role as an angel investor in startups, almost every pitch I see highlights some real innovation in technology, business model, or market opportunity. Yet only a few of these get funded, and even fewer become dominant players in their ch Read More

Facebook (NASDAQ:FB) Messenger, the popular instant messaging service launched by the social networking giant in 2011, is increasingly seeing more people turning to it to connect with the brands they care about. According to a study commissioned by Facebook, over 330 million people connected with a Read More

Huge traffic is good but permit me to say that it’s useless if it doesn’t convert to money in the long run. Yes, what’s the gain of having 100,000 daily visitors of folks that even 5 of them will never click on your ads, buy advertising from you, use your affiliate link nor buy a product from you? Read More

Episode 7 of The Journey follows Michael Stelzner, founder of Social Media Examiner, as he continues to pursue what many will see as an impossible goal: to grow his company’s customer base by more than 62% year over year.

In this episode, Mike deals with the realities that his ideas are not bein Read More

The European Union’s GDPR legislation provides perhaps the single biggest opportunity for businesses to improve their marketing performance. Read More

In my role as a mentor to entrepreneurs and an angel investor, I find that too many are stuck in this myth that a good pitch, and good marketing content, should consist of more product features, and more hype on customer benefits. Naturally, these are important, but real winning content has to star Read More