6 Key Tenets Of A Winning Marketing Story In Business

6 Key Tenets Of A Winning Marketing Story In Business - http://blog.startupprofessionals.com Avatar Posted by martinzwilling under Startups
From http://blog.startupprofessionals.com 384 days ago
Made Hot by: bizyolk on November 29, 2017 12:21 pm
In my role as a mentor to entrepreneurs and an angel investor, I find that too many are stuck in this myth that a good pitch, and good marketing content, should consist of more product features, and more hype on customer benefits. Naturally, these are important, but real winning content has to start with a story that excites people’s imagination, and pulls them in emotionally.


Written by lyceum
381 days ago

I will check out the book mentioned (The Compass Solution: A Guide to Winning Your Career) in the post.

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