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With cold and flu season just around the corner, now is the time to start addressing hygiene habits in the office before lack of it results in; a drop in workplace productivity and profitability, particularly as business during the winter months can be slower than average anyway. Read More

When was the last time you didn’t check one of your social media sites for one day on your mobile device? Don’t worry – you are not alone. Everyone is mobile these days, so how is your business capitalizing on the mobile market? Read More

We suggest a compelling alternative — the done list. Instead of itemizing things that haven’t happened yet and living in the wishful subjunctive, flip your focus to the immediacy of the present and the concreteness of the past. Is it more useful to know how much you had planned on running or how fa Read More

It's no secret that content marketing done well can yield huge spikes in traffic, thousands of social share, and a legion of new followers.

But beyond one-off campaign results, “how can the sum of content marketing efforts impact your bottom line over time?” Read More

Outstanding visual content doesn’t require the complex process we imagery-impaired, design-phobes think it does. We’ve pulled together eight best practices and 27-plus handy tools so you can up the quality quotient of your visual content, and give your brand a distinct and powerful look – without h Read More

There’s often confusion between the terms digital and online marketing. In a nutshell, digital marketing refers to the use of digital channels, whether they are online or off, to promote a business. It’s an encompassing term and one under which online marketing – which depends on real-time online a Read More

Learning how to manage your money the right way is an important step toward taking control of your life. Read More

Social media has had a huge impact on the way businesses communicate with their customers, from live tweeting at events to using Facebook and LinkedIn for sales purposes.
The small business community shares tips relating to social media and more. Read on for the full list in this week’s Small Busi Read More

About a year ago in the article entitled “Me, you, them, Google and the first three search results” we had carefully examined some data set that were monitoring search activities through Google. The results had proved to be, at least for us, amazing: approximately 90% of the users select, consequen Read More

Video is the future of content marketing and this is probably why YouTube advertising is one of the best social advertising platforms for business marketing. Various studies have shown more than half of the major brands are already making use of the medium – a figure that’s predicted to rise as mor Read More