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Understand these pitfalls and the steps you will need to take to overcome the challenges and mistakes startups make with organic search. Read More

How does your wealth compare to the rest of the world? I bet you're richer than you think. And how should we approach giving? It's all in this article. Read More

All the energy wasted in trying to shorten your sales cycle should really be invested in executing it more efficiently and consistently. Prospect, sell, close, do that and speed is not an issue. Read More

There are different ways you can monetize your website, as selling ad spots or offering your products or services.

One of the most lucrative ways to make money with your blog is definitely sponsored posts.

In this post I am going to give you some tips to generate income with sponsored reviews Read More

Cart Abandonment Email Done Right
Shopping cart abandonment plagues eCommerce, as shown by one report that stated as much as 73.9% of carts end up abandoned.

You may have heard that recovery emails are the best way to recoup some of those abandoned carts, and they are.

But there’s a right wa Read More

My interview with Cendrine Marrouat of Social Media Slant. Show notes:

01 Reading Cendrine Marrouat's Twitter bio. @cendrinemedia
02 Paper.li - "Be a Publisher". Lyceum's page on Paper.li.
04 This Week in Social Media: 7 Predictions from the Paper.li Community for 2015 - Paper.li blog
10 Soci Read More

Little things can make a big difference, sometimes. Check here why? Read More

Online startup failures are most likely to be caused by the mindset of the founders. Identify the problems quickly and find the solutions - today. Read More

There isn’t a product, service, or blog which would suit each one of us.

Here comes the concept of buyer persona. An imaginary character, a made up person, someone, who buys your products or services. Read More

Buyer personas define who your targeted audiences are in content marketing context and identify the reasons why they will be interested in your content. Read More