BizSugar.com › User › childsleepingbag › Voted

When you buy a house, nobody calls it a “used house”. Nor a “classic house”. Not even a “pre-owned house”. It’s just a house. But for certain types of people, “used” is actually an attractive term. Read More

Legendary copywriter Robert Bly recently hosted a roundtable event for StepByStepMarketing.com. Here are some of powerful strategies for writing subject lines that get emails opened.
Read More

The Interactive Advertising Bureau of Canada (IAB) today announced that Canadian Online Advertising Revenues for 2010 exceeded budgeted expectations of $2.1 billion, and grew by 23% to $2.23 billion for 2010. As a result, the Internet has surpassed Daily Newspaper, and is now second only to Televis Read More

AdWords is a PPC, Pay Per Click, advertising service offered by Google. When most people think of PPC, AdWords is the program they think of. It has set the bar and remains the most popular PPC program advertising available to business owners. Read More

Advertising can seem very challenging when you're on a small business budget. But there are ways to reduce your ad spend and really make an impact. Here are six ways to buy advertising on a budget. Read More

Standard advertising rates aren’t often talked about because the standard isn’t so standard. A media group, for example, that buys spots or places ads for several clients can buy spots in bulk and negotiate for a lower rate or get more “freebies” or “values”. In effect, a brand can get more exposur Read More