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One concept has become so ingrained in the social media experience that it is now inescapable: branding.

When done well, branding allows companies of all sizes to build great relationships with their customers, while creating positive awareness of their products and services.
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Great post about figuring out how much you should spend on getting new customers. If you don't know the Lifetime Value of your customer, this post will help you figure it out. Read More

This morning I received an email from someone who is trying to save his floundering specialty gift store. As I read through the message, I just kept shaking my head from side to side; I’ve heard this same kind of story countless times. Read More

The Ultimate points included in this checklist will cover the basics of what you need to do during those all-important first two weeks of your blog’s life. If you follow these launching tips closely, your chances of SUCCESS are greatly improved. Read More

It’s been almost 12 years since Leo Hickman made history. Unbeknownst to most, the feature journalist for “The Guardian” etched his name in history with a Read More

When go to work for “the man,” you will be expected to fill out a Form W-4. If you want to adjust your withholding to better reflect your tax liability, all you have to do is fill out and turn in a new W-4. Read More

Whether you are looking to start your own business, or whether you just want some fast cash to pay down debt, or buy a little something extra, more income rarely hurts. Here is a list of some of the easy ways that you can make extra money pretty fast. Read More

If your business needs to upgrade its phone system, there are several reasons why you should seriously consider moving to a Virtual PBX, a cloud-based phone system. Read More

For anyone in the B2B (business-to-business) space, a great way to build your customer base is to speak at conferences. But not the conferences related to what you do. Rather, you should attend conferences and events that your clients attend. Read More

For the majority of websites a separate site isn’t needed because a responsive website would be able to adjust to fit the size of your screen no matter what device you are using. The only reason to still have a mobile site is if you were treating your mobile site as more of a mobile app with very l Read More