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If you're busy running your small business, you don't have an hour a day to do your Internet Marketing. This educational and entertaining video shows you how to launch your social media presence in one hour per WEEK over seven weeks. Includes Facebook, Twitter, Pinterest, and more, how to use that Read More

Do you know that NASA has about 500 social media accounts across multiple networks? Such an effort means a massive social media team and a lot of work…and lessons for any business hoping to make a splash in social media. Read More

There isn’t a product, service, or blog which would suit each one of us.

Here comes the concept of buyer persona. An imaginary character, a made up person, someone, who buys your products or services. Read More

Putting time and effort into a social media campaign can actually cost quite a bit of money when all is said and done. Here are three major costs associated with social media and whether or not they’re worth the funds. Read More

If you could pick one thing to improve in your small business marketing, what would it be? This short post will get your wheels churning. Read More

Ten contributors from across the world share their experiences using images in their content marketing, answering the following questions:

Where do you get photos for your content?
How do you choose / adopt / fit them into it?
What social media is the most effective for you in terms of visual Read More

A QR code, or Quick Response code, is a 2D barcode that can store more than 4,000 alphanumeric characters in a limited space. QR codes are often used to link directly to a URL, including social media properties, but that’s not the only way QR codes can be used. Read More

Do you know your brand? Do you really? Answer these three questions to find out how much, or how little, you truly know about your customers and products. Read More

January marks the celebration of the 15th annual National Mentoring Month!

Finding the time outside of running a small business to mentor can be a challenge, but business owners and employees alike can benefit from mentoring relationships. Mentoring can boost employee morale, increase Read More

Luckily today there are several ways to have an “online presence” for your business. Not all of them involve a website. In fact, social media and ecommerce platforms can serve as stand-ins for a website until you are ready. Here are some things to consider, according to the tech experts at Verisign Read More