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When was the last time you looked at a website and said, “Gosh that is some beautiful SEO work there?” Most website owners want their site to look professional and interesting to consumers. Great! A nicely designed site will help you capture business. However, a well-designed site optimized for sea Read More

Equity = Assets – Liabilities. You can evaluate marketing in a similar way… part of marketing is generating revenue while the rest of it is either breaking even or worse, a liability. The question is how to invest in marketing that creates revenue and becomes an asset rather than a liability. Read More

"Now you don’t have to be as anal as I am but you should at least understand the ramifications of your actions. Just make sure that you know what you are getting into when using someone else’s code and make sure you trust them." Read More

Equity = Assets – Liabilities
You can evaluate marketing in a similar way… part of marketing is generating revenue while the rest of it is either breaking even or worse, a liability. The question is how to invest in marketing that creates revenue and becomes an asset rather than a liability.
Read More

Wondering which dashboard is right for your business? Read on for a comprehensive evaluation of three of the best dashboards around: Cyfe, Sendible and HootSuite. Read More

Selling features rather than benefits is without doubt one of the most common content and copywriting errors.
Here's how you actually start converting your prospects. Read More

Online jobs have been increasing in popularity the last few years as many people are enjoying the convenience of them. Here are plenty of ways to make money online. Read More

When you have a story to tell or ideas to express, getting them down on paper is key to spreading the word. This is true for those who have a message to share, story to tell or product to sell. Businesses and people alike have content that needs to be written from time-to-time, but when they’re una Read More

Conferences can be great places to improve your career, as well as grow as a person. There are 4 main reasons that I attend conferences: Read More

Kenny Andam has turned his ambition to technology after representing Ghana at the 2000 Sydney Olympics. Here he provides some business advice. Read More