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The storage industry in the U.S. is growing. According to IBISWorld, the industry brings in an estimated $38 billion annually. And if you’re looking to break into this growing business niche, a franchise can be a great way to get the resources and know-how you need. Here are some storage franchise Read More

Viruses have been around about as long as the personal computer, and at times it seems as though the viruses are definitely winning.

The viruses advance just as fast, or often faster, than our best virus detection and prevention software. That means vigilance and safe computer are often your bes Read More

The benefits of plain language are huge; the costs of complex writing are equally huge. This case study looks at how we can improve readability just by replacing a few common complex words with simpler alternatives. The results are impressive. Read More

Now that you’ve had the opportunity to hear from some of the best experts within our industry on what their favorite books are, it’s time for you to share as well. Read More

If you speak the customer’s language, you’ll get more readers. If you make it easy for customers to read your message, they will. Read More

Use these fantastic Father's Day marketing ideas to reach shoppers at an optimal time -- right when they're looking for products like yours. Read More

the key to persuasion is knowing your audience, customers, coworkers and others you want to influence.

To be persuasive, you need to understand what your audience needs to make choices Read More

We have social media marketing to help fill the gaps.

Your job is to make the content and media found on the social networks interesting and useful to viewers – to prevent the sludge they find through search engines.

Fortunately, creating fresh new ideas for social marketing isn’t as hard as Read More

Getting traffic to your blog is really the life and blood of your business, isn’t it?

Of course it is.

To do that requires you to develop wise content marketing and social media methods that will help you increase your blog traffic. Read More

Like all service-based industries, the challenges may include stiff or even impossible client deadlines, lurking undercutting competitors, clients with unclear goals and expectations, or staff with great talent but no responsibility towards clients. How do you manage such a business? Read More