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By Matthew Goldfarb

It may sound blunt, but it’s the truth: When it comes to brand communication, no one cares about you. They care about your brand, your values, and what your company stands for. That’s why it’s so important to use strategic communication best practices geared at growing your b Read More

By Megan Totka

Every few days it seems, a new buzzword is born into the world of content marketing. Like most good buzzwords, the term “trendjacking” comes with just enough variety of meaning to spark some old-fashioned controversy. Read More

Ira's expertise is in the commercial printing area with an ability to help guide his customers towards receiving the best possible quality at the best possible price. He possesses a solid understanding of marketing concepts which can be available to his customers to best optimize their products. I Read More

Not everyone’s a marketing guru! In fact, aside from business owners peddling marketing prowess, the expertise of most entrepreneurs lie elsewhere. To avoid harming your brand with confusing or misdirected promotional efforts, heed these 4 common branding blunders. Read More

One of the most important characteristic of a successful blogger is that they know who they are, what they want, what they believe in, and what they stand for in blog-o-sphere. Most newbie bloggers are confused about their goals, values, ideas, and what they can stand for in the blogging community, Read More

After a formal handshaking he asked me “what do you do?”

“Blogging” I replied.

He was not surprised nor astonished, “Blogging. Okay, but what’s your job? I mean your profession?”

“Huh?” The re-iterated question surprised and astonished me!

Well, what job I do? What’s my profession? Who Read More

There are many ways you could use to improve the quality of your writing? Here are 5 tips that will help you develop the quality of your writing. Read More

Sound dangerous, doesn't it? But it looks like it will save lives. Listen to what Dr James Kinross of Imperial College in London has to say. Read More

After Google's updates to their search engines, SEO copywriting is now a must. 'Write for Humans, Optimize for Search'. Learn top 10 SEO copywriting tips. Read More

I’ve also been working my way through the affiliate marketing niches I want to pursue. I had to really ask some hard questions and reached the point where I just couldn’t deny what my interests/hobbies/passions were. Once I stopped getting in my own way and figured out my plan, I just had to do it. Read More