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Alongside these positive statistics though, the Pew survey revealed that of its 2,000 respondents the majority 65% viewed personalised search as bad and limiting to search results one sees. An even larger 73% agreed that search engines keeping track of what you search in order to personalise search Read More

Shawn has turned his true passion into a business and he is paving his way as a entrepreneur in his local community, using the media to his advantage.This Q&A highlights the success this small biz owner has achieved on his own in just four months of opening his business. Read More

Your business may not be able to afford large ad agencies, and since your marketing budgets are usually small, small ad agencies may not want your business. As a result, you may find it tough to establish your brand. But it doesn’t have to be that way. Read More

For surviving and thriving in the current economic environment, you must find new and creative ways to save costs. If you are a small business owner, look for ways to reduce costs and improve overall efficiency. Here are 10 cost-saving tips for small businesses: Read More

Promotions can also be effective calls to action, pushing up sales in the short-term. Cost-effective promotional campaigns can be life-savers for small businesses with limited budgets. Here are five ways small businesses can save on promotional costs. Read More

Social media burnout can really take a toll on your personal and professional life. Learn to spot the signs before it's too late! Read More

Many small business operators view insurance as one of their biggest costs. But before you scramble to pay the sky-high insurance premiums, try these tips on saving on insurance costs. Read More

Today, most B2B clients are aware of environmental issues, and some of them actively look for environmentally friendly products and services. This trend is going to get only stronger in the future. Here are some of the best strategies that companies who want to become “green” should follow: Read More

During recessions, most businesses must adopt out-of-the-box, creative b2b promotional strategies to create awareness for their business and brands, and to improve sales. Here are some examples of b2b promotional strategies that can work during recessions. Read More

Contractors and surety bond providers: Did you know the SBA guarantees surety bonds? For both small business contractors and surety agents alike, working with SBA to secure a surety bond guarantee can offer valuable benefits. What’s more, applying for the program is fast – the average application Read More