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To help you take your small business brand and marketing to the next level, here are six things you should know about how marketers and businesses will use color in 2018.

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What can entrepreneurs and small business owners do to amplify their marketing messages and what can they learn from big Brands? Troll marketing is a possibility. Here's a good look at the risks and benefits of troll marketing, and real-world examples of brands who are doing it exceptionally well. Read More

With deluge of information available on the Internet, it can be hard to isolate the relevant data from the outdated one. You don’t want to spend hours optimizing a site only to realise that the tactics you used no longer works. Read More

From DeepMind’s Alpha Go/Alpha Zero platform dominating the world’s best player in the world’s hardest game (and then subsequently beating the pants off the A.I. that achieved that feat) to the ascendancy of voice-based user interfaces, 2017 saw some major advancements.. Read More

Have you started a New Year’s resolution? Are you already staring down the barrel of another year failed? You’re not alone. Check out what thousands of people are doing to improve their lives in no time flat! Read More

For this week’s Marketing Eggspert Round-Up I have focussed on what we, at Egg Marketing, are good at — Content Writing & Blogging. Below is a list of articles we’ve compiled that will provide some great information about content writing and creating blogs. Read More

January and February are typically slow sales months for most retail entrepreneurs. The credit card bills have come in for the holiday shopping sprees, consumers have made resolutions to save more money and blustery weather keeps people inside. Here are 11 ideas you can try to boost your retail sto Read More

If you're new to blogging, you might want to find a way to get started for as little money as possible. Here's how. Read More

In my experience, the initial idea for a new product usually comes from a single entrepreneur, but the implementation plan for a new business requires a team, or at least a co-founder. The reason is that any one person rarely has the bandwidth, interest, or skills to manage all the tasks required t Read More

eCommerce sector is growing but how do you retain customers as an eCommerce entrepreneur? Here are some of the best customer retention tools for eCommerce entrepreneurs... Read More