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The Organizational Character Index (OCI) allows you to apply Myers Briggs theory to your organization. It's presented here in electronic form. Read More

An interview with the author of "Word of Mouth Marketing: How Smart Companies Get People Talking" discussing how to create a business where people just love to tell their friends. Read More

Knowledge is power, and it must be a cornerstone of understanding for operational and sales success against your current and future competitive set. Read More

"After years of telling advertisers that the way they place ads is totally wrong, Google is finally coming around to accommodate Madison Avenue on its own terms. By perfecting paid-search and contextual ads, Google has done a lot to reinvent advertising. But old habits die hard, and advertisers still like to target ads based on good old demograph Read More

What do you do when you see one of your employees has posted a résumé to a service like Monster or CareerBuilder? That depends on why they're posting. Read More

The National Association of Realtors said that sales of existing homes rose by 2.9 percent in February to a seasonally adjusted annual rate of 5.03 million units. It was the biggest increase in a year and caught economists by surprise. Read More

The best way to establish relationships with your vendors. Read More

The US Internet population remains firmly skewed toward females. In 2008, 100.4 million females and 93.5 million males will go online at least once a month, according to eMarketer's latest estimates. In 2012 females will outnumber males online by more than 8 million. Females will make up 51.8% of all US Internet users in 2008. Read More

The latest installment of Sunday Statistics, discussing the relationship between online usage, age, and physical newspaper circulation. Read More

Post 1 in a weekly series to expose the many statistics that many marketers are looking for!! This first edition is about online video and the new generation of internet users. Read More