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It's hard enough creating effective banner ads of any size, but it's especially difficult to create an ad that's only 125px X 125px (a popular size for blog ads). Randa Clay offers some great examples of these tiny ads. If you can create an effective version of one of these, you create an effect ad at any size. Read More

Overlooked and undervalued by the big boys of the exhibit industry, tabletop exhibits get little respect. This pint-sized workhorse, however, can deliver just as much ROI as a booth 10 times its size -- if you know how to handle the reins. Here are 10 tips to help you make the most of you small but mighty tabletop exhibit. Read More

That lead generated through your banner ad was probably from a consumer between the ages of 25-44, with a household income under $40,000. This demographic accounted for 50% of all banner-ad clicks, despite comprising only 6% of the population, according to a new study. Read More

This is a wonderful review of bizSugar by Terra Andersen at BetterForBusiness.com. If you haven't had the chance yet, check out her site. She's got some great articles and often finds unique angles on business that aren't covered by other writers. Quote from review: "this concept was MUCH NEEDED in the business world. I am beyond happy that Read More

Once upon a time directories provided value to webmasters who were either looking to get new sites indexed or increase their site's link popularity or both. Now I am seeing a trend where directories are not as helpful in these two areas as they once were. Add to that the rising costs of submission fees and it is easy to see why the small business Read More

Artisans, historically defined as skilled craftsmen who fashioned goods by hand, will re-emerge as an influential force in the coming decade. These next-gen artisans will craft their goods and shape the economy — through upswings and downturns — with an effect reaching far beyond their neighborhoods, or even their nations. That's one of the c Read More

The economic stimulus bill signed into law included one tax break for small businesses added by the Senate, but lost another as Congressional leaders bowed to White House pressure to move quickly without adding too many amendments.

The key addition affecting small businesses is an expansion of "bonus depreciation," which allows investments in Read More

I explain how I am making MORE money in a down economy, and how I use small disadvantages of other businesses to MY advantage. Sound Mean? It's not! I promise! After all, it's really all about MAKING MONEY, right?? Read More

Anita Campbell, editor of Small Business Trends, asked some of the world's top marketers, small business experts and bloggers one short and sweet question: “Please share one of your best kept marketing secrets”.... Read More

Federally speaking, there are a wide variety of tax benefits for small businesses. Many depend on the type of business you own. One of the most fundamental, but dramatic, is available to LLCs and corporations with S-status. If they're eligible, they only pay tax at the shareholder/owner level, as opposed to paying at the corporate level and again Read More