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However well you have planned your marketing campaigns and online drives, there may still be times when your audience reach and interaction is not as high as you would like. There are many different reasons for this, some of which are well-hidden, and these can often be easily fixed with a few simp Read More

I want to write a short note as the editor of this site. I have now finished Seth Godin’s book, This Is Marketing, and then I read the extra material, I saw that I wrote “neophytes,” instead “neophiliacs.”

As a (rational) egoist, I have some issues with the way Seth Godin is talking about selfis Read More

A Good Customer Loyalty Program Motivates Your Customers to Buy More, find out how customer loyalty program can help your online sales.

When it comes to online sales the benefits of a good customer loyalty program is pretty apparent, you don’t have to clip coupons to save money anymore.

Howev Read More

Today I want to inspire you to think outside of the corporate box about how your business should be run. Remember: you’re the #GirlBoss or #BoyBoss. You aren’t beholden to how other companies do things. Make it your own! Set your own rules. Read More

Being a freelancer or hiring a freelancer can often not be that simple. I’ve collated some posts that may be able to help – hiring a freelancer, why now is good to be a freelancer, infographic guide, freelance job sites, how to manage freelancers, how to become a good freelancer and lots more. Read More

Big data and analytics have become the backbone of business. But will that spine grow and mature, or will it morph the shape of business—again? Here is a look at the year ahead.
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Seeing as content marketing generates more leads than traditional marketing while costing less, it’s no surprise that companies are creating content. Read More

Do you want more organic visibility in the Facebook news feed? Wondering what types of posts and content are working for others?

In this article, you’ll find 13 ways to create Facebook posts that generate meaningful interactions and improve organic news feed visibility. Read More

Building the right backlinks to your ecommerce store can make you outrank Amazon and eBay. Simply put, it’s a great way to build your brand from the ground up. Most ecommerce brands don’t know the first thing about building backlinks to their ecommerce pages. As a result, you may only need a few ba Read More

Businesses of all types and sizes spend lot of money on marketing events. But do you know if you are getting the return out of it? Read More