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If you're creating a digital marketing strategy, make sure to consider the possibilities of online video. Online video can be dynamic, motivating and support SEO. Read More

When selecting a marketing automation platform it's important to consider your database needs, as well as how the platform integrates with your CRM. Read More

Every work environment thrives on creative individuals. Sometimes getting those individuals to release their creative energy is easier said than done. Here are a few tips for harnessing the power of creativity in your small business. Read More

Facebook's Mark Zuckerberg, Amazon.com's Jeff Bezos Investor letters from Mark Zuckerberg and top tech leaders from Google and Amazon.com all contain four common threads that any business can apply. Read More

Your company website is often the hub of all your online activity, so make sure to include social media links as part of your strategic digital marketing plan. Read More

MS Project has a reputation for being difficult and complicated. But I was determined to break through that intimidating exterior and make it my friend. Read More

As digital media change shape and form, so must our content. Here are three reasons you should adopt adaptive content into your content strategy. Read More

Everyday we are inundated with email. Some of it is imperative for keeping your small business afloat, other messages may be personal, and the rest may be junk. But before hitting the send button, you’ll want to make sure your email etiquette is in check. Here's what you need to know. Read More

Social media allows businesses to easily connect with their consumers, but first your consumers need to be able to find you. Get tips for how to grow your Twitter following. Read More

Making the wrong decision during the hiring process can come back to haunt your small business. In fact, a bad hire can cost you and your business time and money. Avoid making a bad hire and follow these three tips. Read More