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If you've been spending your time obsessing over SEO, stop. Instead, you can reap many of the same benefits (and a whole lot more!) by focusing on content marketing. Read More

Unfortunately, this title is misleading, and that's the point. Too many writers or content creators today follow the same advice, creating a formula for the average content most individuals and companies are creating today. It may not be awful, but would you really miss it if it wasn't there? Frequ Read More

Here are 5 of the best startup/entrepreneurship infographics that will definitely give you benefits worth more than just 5 minutes of your time. Read More

Below are 5 myths I hear on a regular basis from businesses. If you have some common myths to share, please do so in the comments.

1). All Websites are Created Equal Read More

Make sure to avoid common mistakes when it comes to social media use of businesses trying to build brand loyalty. What are the most common ones? Read More

By Rob Boirun

Marketing in business, especially for a small business, can arguably be considered the most important key to success. You could offer the best product or service, or even have the most experienced executives that could turn your small business into a multi-million dollar company, b Read More

Are you committing pinterest faux pas without realising? Your professional image and your pinning effectiveness could be damaged if so. Here's 7 tips to ensure you are aware of how to pin correctly. Read More

Most businesses have traditionally kept their marketing activities in-house. That is slowly changing as they acclimate to an international workforce. Read More

The impression prospects form in their minds about your business matters a lot. This is your brand, and it could go a long way in strengthening or hurting your business.

Building a brand is not a task that you can handle overnight. Global brands like Microsoft, Amazon, and Sony didn’t succeed ov Read More

A tagline is short description of your blog conveying your brand to readers. Although many bloggers are yet to realise how powerful taglines can retain traffic, taglines (if written well) are a great way of retaining your blog first timers.
Some bloggers just create taglines for the sake of Read More