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If you run a small business and are using social media sites like Facebook and Twitter, the main goal here is to maximize content sharing. This is what the viral effect of social media is all about. Here’s a list of tips to increase your chances of retweets and shares. Read More

Ever wonder how much was being spent on social media marketing? Or maybe which social sites the money was going to? Check out the Social Media Marketing by the Numbers infographic to answer these questions and more. Read More

Successful entrepreneurs are students of marketing and never stop learning new marketing methods to grow their businesses. Here are 3 tips that you can use to jump start your marketing efforts. Read More

Taking the idea of a “Check-in” to its literal conclusion, IMGuest is a location-based service that aims to get like-minded hotel guests networking. Read More

With so much buzz about social media marketing these days I can’t help but wonder how many people think manufacturing fake word of mouth is a good marketing technique. Read More

Social Media - Though growing numbers of companies are using social channels to connect with their customers, only 12% of business executives say their companies are using social media effectively, according to a ... Read More

he Business Intelligence (BI) industry developed at a frenetic take-your-breath-away pace during 2010. In 2011 the tempo will be dialed up a few beats per minute, with a continuation of trends centered around the ease-of-use, access to, and speed of reporting and analytics. Read More

Some of my favorite quotes have to do with believing in yourself. There are many people who have said it in many different ways - but the bottom line is whatever you think about yourself, however you see yourself in your own mind, is what you are. Read More

For marketers ready for a more strategic, holistic approach to the mobile web, you’re in for a treat. We’ve just published a fresh, comprehensive white paper “Harnessing the Power of the Mobile Web: Initiating Deeper Brand Engagement with a Purposeful, Relevant Approach.” Once inside its pages, you Read More

A lot of small businesses don’t really think about the importance of colours, and their meanings, when they choose to design their logo, or in the creation of their website. But colour can have a powerful influence over how we feel about something. Some businesses have known about this for a long Read More