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If you're going to be the boss, Joel Libava recommends that you physically write down several specific reasons why you want to tackle the challenge. Read More

A content marketing strategy is essential for online marketing success today. People are online looking for information and if you aren’t publishing any content on behalf of your business, there is much less of a chance that you will be found and noticed in the competitive online space. A business Read More

Every business online WANTS fans but NEEDS engagement. Engagement drives conversations, it amplifys the visibility of your status updates, it gives you credibility and it produces loyal followers. Consider the lack of custom in an empty restauran and you’ll understand that activity breeds activity. Read More

Search Engine Optimization is all about bringing your website to the front pages of search results and presenting your website to the world. This is obviously a very exciting job to perform; an interesting challenge to take up. Read More

The military has it's own model; it consists of things like discipline, training, more training, and serious rule obeying, to name just a few. When our military men and women come back from a tour of duty--or several, they have... Read More

If you’re considering franchise ownership, make sure that you find out what’s being used by the franchise company that you’re thinking of joining. Make sure that the systems in place are designed to help you succeed as a franchisee. Read More

The simplest way to fund a franchise is bootstrapping – fund the franchise yourself. Now, the obvious response to this is the whole “if I had the money, I wouldn’t need funding” part. But I wanted to both highlight some of the benefits of bootstrapping, and explain why it’s the most common... Read More

How many times have you thought that you would be able to make so much more progress in your business if you could only “get a little help” with tasks that you:

1) don’t like to do
2) don’t do well
3) don’t know how to do?

What if you could hand them over completely to someone who you could Read More

If your social strategy doesn't involve sharing content from other sources, you could be dealing with Reason #5 Why Your Social Media Sucks. Read More

Review of Cinco Squared a brand marketing, loyalty program and fundraising software. It streamlines the process of marketing and brand loyalty easily. Read More