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There are numerous people out there who will tell you that you can master social media marketing in 30 minutes a day, or even in one hour a day. The reality is that to really succeed at social media, you need time. Read More

Not that long ago I found out about Facebook Power Editor and wanted to share my findings with you. What it is, it’s a standalone app that work only on Google Chrome so, if you aren’t using Google Chrome this will probably be the reason why you are going to install it, if you are serious about adve Read More

As a leadership coach I work with clients to improve their individual and company performance. The initial reason for the client to work with me may not be just about management performance. In fact, it usually is not even on the radar as a stated – or an unstated need.

But it’s a need nonethe Read More

I am pleased to announce my newest affiliate marketing book! This time my book is *not* geared to merchants/advertisers and affiliate managers. It has been written as a "Quick Start Guide" for beginning affiliate marketers, or those interested in learning more how they can earn money as online affi Read More

These are the cold hard facts about your proposed target market. Where do they live, how old are they, what education level have they achieved, and where do they fall in terms of income. It’s very important to try and capture as much information as possible Read More

A brand is a concept; not a thing that you can hold in your hand. It’s not a symbol, it’s a feeling. And believe it or not you can even have multiple brands. Although most people have a hard enough time just focusing on one.

Sometimes these changes are between groups and happen multiple times a Read More

Many companies conduct annual employee surveys to understand what their people are really feeling. Sadly, many leaders fail to apply the lessons learned from these exercises, which is actually worse than not conducting the survey in the first place.

But for organization leaders who do try and im Read More

Is there anything bigger than Facebook? For a long time, the answer has been no. But we might now be seeing a steady decline in Facebooks numbers. ... Read More

By Lynne Strang:

If you're into music, you may know that Dexter Holland is the lead singer for The Offspring, a punk-rock band. What's less known is the fact that he's also a successful entrepreneur and a scientist. Holland started a hot sauce company, Gringo Bandito, when he was in his early 40 Read More

By Tim Berry:

I like this. If you want real customer feedback, keep it simple. My friend Stephen Lahey, of Small Business Talent, understand email, and who he’s talking to, when he asks his small business owner clients one simple question: Read More