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Social influence is driven by 5 factors: message type, message form, device, time, and user engagement, according to new research by Lucule Consulting. So are you still counting on finding people with high "influence scores?" Forget about it. They make less than 3% difference versus anyone else. Read More

There's been a lot of buzz about overseas VAs lately. Many small business owners swear by it as a way to get a lot done at a fraction of the cost to hire a “Westerner.” But, there also seems to be an endless flow of overseas VA horror stories making their rounds. What is right for your business? Read More

Wondering what's the best time to share your social media updates? The following infographic will show you just that! Read More

Social media for business offers great tools for business owners to market their services and interact with their customers. The platform offers better ways to market businesses than traditional marketing methods. Read More

Out of every 20 businesses, 15 of them fail no sooner than they start out. Have you taken time to ask the question of why that is?

The truth is that as the saying goes, ‘if you fail to plan, you plan to fail’, period!

It is time for you to look into these facts and try as hard as you can to w Read More