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Whether you are a small business owner providing your own PR or a PR professional, the ultimate measure of performance is being able to answer Did it work? Read More

Creating a career path that is driven by our strengths may seem like a no-brainer…of course we’d go for the jobs that best utilize our strengths and avoid those that don’t, right? Well, it never seems to be quite that simple. All kinds of clutter gets in the way. Read More

Saturday Sidecar Get out of the House | Blog   Sidecar tuneup tip Sometimes, you have to take a day off. Read More

Your Employees Are Not Your Friends and They Are Not Your Family, Even If They Are. Your employees are your employees and you must take the necessary precautions to protect your business. Read More

Something far more important than pumping a ton of traffic to your site is having an optimized conversion funnel, which is easier and cheaper. Read More

New entrepreneurs often seem to confuse viability with fundability. Certainly a non-viable business should be not fundable, but many viable businesses are also not fundable. Thus when an investor declines your funding request, you need to curb your anger and understand the real reason for this outc Read More

Interview with Carol Roth, business strategist, author of The Entrepreneur Equation, about funding your business and mistakes to avoid when funding your business. Read More

A huge list of dozens of social media sites. Really cool, because it includes many that I haven't even heard of. Also appears to be regularly updated. Read More

According to the original PageRank research project “PageRank is a probability distribution used to represent the likelihood that a person randomly clicking on links will arrive at any particular page.” In other words, it is a metric of a site’s popularity on the web relative to all other sites on Read More

Retaining clients should be a top priority of all companies because repeat business is far more profitable than trying to get a customer for the first time. Here is a great idea on creating customer loyalty by holding an event. Read More