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Creating engaging contents for your customers is a very important aspect of business that must not be overlooked. When customers start engaging with your content, you start converting more visitors into customers, improving your business revenue, reputation and customer life time value.etc. Read More

Each Social media platform works in a different manner if you want to get the maximum out of each social media platform; you have to take care of each platform individually, as per the recent data Pinterest drives more traffic than Twitter and Facebook. Read More

One great strategy of acquiring leads is Content Marketing. It will take your prospects from the first level of the buying process to the stage where they become highly interested in your product/service (leads). Read More

It’s every online marketers dream to ‘go viral’ and find that sweet spot that makes the internet population hit the share button over and over again. According to Jonah Berger, a marketing professor at the University of Pennsylvania, there’s a science to viral posts which can be identified by six k Read More

Deciding what to charge, whether you sell a product or a service, is rarely fun, but it is necessary. The idea is to find that sweet spot where you can make a profit, but where you are priced so that your customers are willing to pay. Read More

Once upon a time, if you wanted to be a sucessful business person, you took a few business courses in high school, and after graduating, you could get a general business degree. It was a degree, but it really couldn’t completely prepare you to launch a successful startup right out of college. It wa Read More

Building brand awareness for your business with content marketing is not as difficult as you think. Learn how to do it here. Read More

Learn how a workforce management system can fix your company’s revenue leaks and your payroll leakage factors. Read More

J RR Tolkein wrote this book, The Hobbit, or There and Back Again, so kids could learn some important lessons. What can we learn from it as managers? Read More

The team at BellPottinger has identified the 15 digital marketing trends you need to know for the year ahead. Their analysis looks at the most talked about trends online in 2014 and ranks them in order of percentage increase throughout the year. This helps us understand what will make a real impact Read More