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“Geofencing” – is it just another app in the app store or a special breed in the market? These days, the geofencing apps have gained a lot more traction among medium and small-scale businesses. Both business owners and app resellers tend to invest on geofencing app builders to create native apps fo Read More

While the field of web development is as old as the internet, with the advent of new customers and a large number of Indians going online today, it makes it an exciting place to work. Companies such as Swiggy understand that developing a web app is as important as developing a mobile website and th Read More

As an entrepreneur, getting into ecommerce is a significant step towards growing a business and increasing profits. For those who are just starting a business, ecommerce can potentially be the foundation of a profitable company. Whichever you are, know that ecommerce is not simply putting up your p Read More

Regardless the circumstances that arise, there are simple things you can do to ensure that those problems dont end up forcing you to close the doors. Read More

In this age of information overload, success is all about building a brand that stands out above the competition. Whether you are focused on your professional career, or starting your own company, YOU are the first or only brand that anyone will see and remember. That means that you need to overtly Read More

Ever since Instagram changed its algorithm from displaying photos chronologically, to now displaying posts from those that you interact with most, many businesses and influencers have complained about it being significantly harder to gain likes and followers. These two groups of users have a lot at Read More

Twitter’s potential as a marketing channel maybe clear, few people approach the platform with the right strategy. What works on Facebook needn’t apply to Twitter, as the dynamics of both of these platforms are diverse. Read More

Do you have anyone in your life who takes a lot, but does not give much in return? Do you have any habits that are holding you back? Are you maximising your assets? Try a quiz to discover how good your work habits are. Read More

Social media is changing.

It used to be a one-to-many channel. Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, hoping to reach as many people as they can and drive a high number of leads and sales. Read More

Discover the top 8 content marketing ideas to attract more readers and gain better mileage for your content marketing campaign. Read More