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This infographic from our friends at kapost and Salesforce sheds some light on how to win the content marketing game. Read More

Millennials (born 1976-1994) have enjoyed their recent time in the spotlight, as digital marketers evolved to reach the most researched generation in history. But it's time to get to know the next generation of buyers: Generation Z (born between the mid-90s and 2010). They might not be buying yours Read More

Social media for business is all he rage. But are your efforts enough to make it pay off? Or, if you haven't jumped in yet, should you? Use this decision tree to help you decide if your current social media strategy is a winner! Read More

To go viral is like winning the social media jackpot. When your followers love your content enough to share it with everyone from their grandmother to their 2nd grade teacher, you know you've hit it big. Going viral cements your spot in the social realm's of fame next to the likes of Harlem Shakers Read More

For many advertisers on Twitter, driving engagement with branded content is a key success metric, but what makes a Tweet engaging? In order to find out what features impact a Promoted Tweets performance, Twitter analyzed more than 80,000 Tweets, across 35,000 paid campaigns and 18 different adverti Read More

The folks at tollfreeforwarding have produced an infographic that sheds some light on how use of social media can affect human brain.

Here's are some key takeaways from visual:

Social media activity, like tweeting for 10 minutes can raise Oxytocin levels (which helps in creating feeling of tr Read More

Content is king! And sine it doesn't look like its reign over the digital kingdom is going to end any time soon, it's important to jump on board and learn how to develop a supreme content marketing strategy. The first - and very critical step - to any social media content plan, is to build buyer pe Read More

With a pair of recent high-profile Twitter trends, the effectiveness of hashtag activism is once again being debated. But this is not a new discussion - it goes back nearly to the advent of Twitter. While many believe there's little effect of such campaigns, such trends can make their way to the re Read More

Call center employees need to have certain personality traits to do well in the industry. What kinds traits, you might ask? Take a look at this infographic to learn more. Read More

The folks at trackmaven analyzed over 1.5 million Facebook posts from nearly 6,000 brand pages to determine the best ways to engage customers on Facebook. Here's what they found. Read More