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10 years ago on June 29th, 2007, Apple launched the iPhone, the world’s first multi-touch smartphone. Since then, the iPhone has revolutionized our visual communication, from the rise of vertical video and a new world of UX design, to real-time journalism and ubiquitous, user-friendly photography. Read More

We have been eagerly awaiting virtual reality (VR) and augmented reality (AR) – FINALLY, today it’s accessible, affordable and a proven digital marketing tool. Still, the technology is no less intimidating or understood by most people (even by those considered savvy e-marketers). In [actual] realit Read More

How do you create a social media marketing strategy that doesn’t flop? And how do you execute it without fail? It turns out that sticking to your roots and careful planning are good processes to start with. Check the following infographic and see whether you have the resources for a winning campaig Read More

Going back to the basics is always a good idea, and reading through an alphabet is a great way to do it. The following infographic is here to help with that, with a selection of key terms in content marketing that even the experts with years of experience might forget about and could use them in ev Read More

Content marketing is one of the key parts of digital marketing today. In times when something goes viral one day and drops back to oblivion the other, it's not easy to grab attention online and get best results from digital marketing campaigns. One thing is still the same, a "safe bet" you might sa Read More

To help give you a solid foundation, here are a list of techniques, tips and methods that will allow your social media visuals to stand out from the crowd, making a real impact with your target audience, consequently generating those potential sales leads, helping you drive your business towards su Read More

Many popular social media platforms are out there like the SnapChat, the Facebook, Twitter, Instagram, and more. They have their own specialty, and all of them have millions of active users. The Facebook is the most popular out of them all with the statistic showing over 1.9 billion active users, a Read More

Social media – while extremely convenient and useful – is a double-edged sword as well. Because it’s pretty accessible to everyone, it’s can be very easy for someone to say vicious and condescending statements towards users who shows distasteful behaviors– including brands. When not managed properl Read More

Over the past 20 years, the Internet has significantly changed how business is done throughout the world.

But at least one element has remained consistent through two decades — company reputations.

Before the Internet, a company's reputation relied almost entirely on word-of-mouth recommend Read More

Multiple tools are present in the market to help you schedule your social media posts. Software like Hootsuite and SproutSocial help you write posts, upload pictures, and share links to your social media accounts, on an intermittent basis. But, these schedulers cost you a good fortune which your st Read More