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These are the steps that are usually required in order have a company's start-up loan approved, as well as alternative funding sources, accessible when needed. Read More

Building long lasting customer relationships is essential to the health of any business. In part one of this series, I shared tips on how to build long lasting customer relationships, starting with managing expectations and encouraging participation from the very beginning. Here in part two, we del Read More

Surprising insight from new research shows one thing is always true; you can only go so far in predicting consumer behaviour. The way shoppers are using mobile devices is proof. As more information emerges about mobile shopping habits, it’s becoming apparent retailers need to have a universal strat Read More

It has nothing about offering cheap prices. It is about strategy. Does your pricing compliment other parts of your marketing strategy? Or is there a disconnect? It is important they are in harmony to grow your business and help customers during the buying process. Read More

By Angie Mansfield

Many employees (not to mention small business owners) consider HR as a last resort for conflict resolution, and nothing more. But the truth is, a company’s human resources department can provide employees with information and help for a range of issues – not just problems with Read More

Google Analytics is one of the most powerful free tools that Bloggers can use to gain insights about the flow of traffic on our blogs. We can see where people are coming from, how long they stay and what page they’re on when they leave. We can even use Google Analytics to do experiments and run spl Read More

“The most important thing in communication is hearing what isn’t said” – Peter Drucker (1909-2005), American Management guru. We often face the challenge of dealing with difficult people. Every leader faces ‘trouble cases’; Read More

From offering a huge storage space to a beautiful and productive user interface, most of us have one or two reasons for choosing a particular free email provider. If you are looking for a free email service, you have a pool of providers to choose from and it’s up to you determine the one that can s Read More

Inbound marketing of a company is not confined to a single activity, rather is spread across various online marketing plans, strategies and activities. Inbound marketing team is indeed the backbone of any company who is serious about improving its business on the internet and hence majority of such Read More

I will celebrate the entrepreneurial spirit on May 1 by serving my own twist of a half-and-half lemonade with iced Russian Caravan tea. For inspiration, watch the film with Will Arnett on how Arnold Palmer created his own “lemonade-and-iced tea beverage that has become a piece of Americana.”
I hop Read More