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The 12-Step Program, developed by AA, has been used by countless individuals and copied by many organizations to help people get their lives on track. Here, we present the 12-Step Program for business owners when dealing with their online marketing campaigns. Read More

Measurement of a business is key to driving improvement. A company dashboard or a simple spreadsheet can help a business track how it's doing. Measurement is not optional but a must for any business to engage in. Read More

This tutorial shows how identify your top-performing 'money pages' using Google Analytics. One mistake to avoid when selling online is to offer too many products. Instead, focus on 3-5 products at most and you’ll have get sales. Read how to identify, optimize and promote these pages. Read More

I've been busy for the last while and let my blogging both here and on my site slide. So thanks to Barney Austen's post last week I decided it was time to get the keyboard clacking again. I've also had a lot of acronyms spring to mind recently and have decided to use them in my blogging. So with th Read More

What a pointless exercise: going to a network event to sell your brand, business or latest product, when everyone is there to do exactly the same thing. There is nothing more frustrating than coming home with 28 busines cards... Read More

It has been a wonderful year in which our community has grown substantially and our path is getting stronger and closer to what we want to be, a Business Blogging Community of choice... Read More

What can people use and get value from? What makes people happy? The answer: saving dosh! This blog post therefore is an overview of some low cost marketing tips that get results adapted from our Tiny Pocket Marketing workshop... Read More

There is a new design for the Web based Twitter being rolled out over the next weeks. For people coming to Twitter for the first time it can be a bit daunting... Read More

Advertising is just one part of marketing and the people that I mentor know that they will have to invest a portion of their budget in it at some point. Thought through - it can work incredibly well for business, rushed - and it can have little or no effect and waste your budget... Read More

Fight Club Meeting are those kind of meetings that can boost productivity. They're messy, bloody, and raw but at the end they're much more effective than those professional ones. Find out why... Read More