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I’m probably going to offend a lot of people, but here goes. If I read one more article about how to create a social media strategy, I’m going to scream. Why? Because social media isn’t worth anything without content - unless, of course, your goal is to chit chat. I feel so strongly about it, I've Read More

I can’t help but laugh when I see one of these funny pictures on Pinterest or Imgur.com. However, at some point, my attention turns to “what are my Read More

If you’re like me and you pop in a few times every day, you’ll have noticed that the site has changed in a bit of a strange way.

Instead of the usual status bar with a prompt for you to make an update, we’re now getting greeted with a cheery and personal remark that would be more suited to your Read More

When budgets get tight and the economic outlook is bleak, business owners and executives tend to turn to information technology departments and projects as a potential area for cost cutting. The reason for this is that many businesses view IT purely as a cost center, making it a prime target when d Read More

Instagram and Pinterest may be the media darlings of the moment, but in an increasingly noisy world, the best way to get noticed may be to buck fashion entirely, writes communications expert Dorie Clark. Read More

Despite it's age, Nike remains a brand that is able to closely associate itself with the young, active and fashion conscious. I wouldn’t underestimate how rare and difficult it is for a brand to achieve this. Here are 5 lessons you can take away from Nike’s marketing. Read More

Everyone wants to have a successful business like Microsoft. How did Bill Gates achieve this? How did he become a billionaire? Let's see what we can learn from him ... Read More

Twitter is a top, effective platform to build your brand today. The following are 10 easy tips to get the most of your marketing efforts on Twitter.

Although many people may think that they know these simple methods, they are often overlooked, even by marketing professionals. Read More

The first thing that everyone wants to know as soon as they find a drop in traffic (regardless of whether it is immediate, or gradual), is how to get their rankings in the SERPs (Search Engine Results Pages) back.

This article lists some of the most important steps you can use to identify potent Read More

Connecting with fellow bloggers is an important issue for all of us and there are different ways of doing so. You can comment on their blogs, ask for guest posting opportunities or offer them yourself or connect on social networks. But there is another way of getting in touch with bloggers in your Read More