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Once upon a time a celebrity endorsement was enough to get consumers trust a brand.How much of your business would you give to Oprah for an endorsement? Media mogul, Oprah Winfrey, took a 10% ownership in Weight Watchers. Read More

Long ago, developers built web sites using basic HTML code. Many business owners found themselves stuck with sites that they couldn’t update themselves and few options for quickly changing how things looked.

Content Management Systems (CMS) revolutionized how web site owners controlled their sit Read More

The behaviour of visitors to your website holds the key to how you should serve up the user experience, so it is madness not to discover how users are behaving and using that knowledge to improve your site. Read More

While you understand the need and value of a blog, implementing one might seem a little overwhelming to a busy SMB owner.
How can you consistently create great content to please your existing customers and attract (and convert) new visitors? There’s no formula for success, but there are plenty of Read More

If your business has been using Office 365, you may be wondering if Office 2016, Microsoft’s latest upgrade, is worth the time and effort.
Well, you’ve come to the right place!
Join us for “Is Office 2016 Worth the Uprade?” #MSBizTips, a chat on Twitter scheduled for Thursday Oct. 22, 2015, 7 p.m Read More

In this podcast episode, learn what word to stop using right now (and what to swap to instead!) so that you stop sabotaging your success and reach more and more of your goals. (By Frederique Murphy) Read More

Initial observations form the CEB Sales and Marketing Summit. Making it easy for the buyer is not so easy for some in sales. Read More

If you want to implement a strategic search engine optimization campaign for your business. We presented here the most important steps that can guide you through small business SEO success. Read More

It’s no secret that backlinks play an important role in where and how websites rank in the search engines. Google, Bing, Yahoo, and even the second-tiered search engines all use backlinks as part of their search ranking algorithm. But not all backlinks are made equally, which is why it’s important Read More

Creating a unique and compelling brand culture takes a little creativity and a lot of confidence. It isn’t something that happens overnight but there are a few steps you can take right now to get started: stop pretending it isn’t real, create your unique “How of the It,” design a virtual community, Read More