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One of the most popular and least successful models I see in new business plans for startups is the so-called Facebook model, providing free services to users while collecting revenue from ads to offset costs and grow the business. To make this work, you need heavy traffic on your site -- probably Read More

To become a thought leader in your niche, you need to work harder and smarter. In today’s blog, learn 8 ways you can achieve your goal of being an authority in your field. Read More

Been busy this week? Read these posts to stay up to date on all your online marketing knowledge and keep your business winning online. Read More

It’s taken me years, but I’ve finally found a method for writing content that gets 100s of shares.

I’m not saying it’s the only method, or even the best method.

But it’s reliable and repeatable, and those are the most important things. Here’s what happened to our traffic when we started execu Read More

Competition is unpleasant, specifically when you’re the one losing. But it’s life. If you run a business, you’re going to face competition, somewhere, somehow, someway. So how do you deal with the competition? Read More

Months and months of carefully planned schedules, routines, and systematic living abruptly ends, and as exciting as summer break can be for both you and the kids, it’s also a time of year that can wreak havoc if you work from home. Gone are the days of quiet, serene, and reflective “alone time” whe Read More

Do your site statistics show that visitors are coming to your blog, but bouncing away before they have a chance to really get a feel for what you have to offer? To increase user engagement, you need to find ways to keep visitors on your site. There are many factors that affect bounce rates, includi Read More

My husband and I were just like any other couple working full-time in Corporate America two years ago. We started our family, realized that’s not how we wanted our life to be and started making changes.
Read More

Have you ever lost patience while waiting in line because it wasn’t moving fast enough? Or have you felt annoyed after reading a nasty comment directed at you? I know I have.

And I have my limbic system to thank. Also known as the ’emotional brain’, this is the area of the brain that responds to Read More

Businesses and digital marketers can gain a very valuable insight by mapping this journey through a tool called Customer Journey Mapping. Many digital marketing professionals and business have started using and adopting this tool in their campaigns, and achieving awesome results in the process – an Read More