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When you are starting a business with an exciting new idea, it’s easy to dismiss potential competitors as not being in the same space, or too fat, dumb, and happy to be concerned that you even exist. I hear it all the time as an angel investor, but I also see that same naïve or cavalier attitude co Read More

The future of your organisation is dependent on good leadership. Leadership consists of innate character traits and other behavioural qualities that can be developed by specialised training. Read More

Ally Yates, author and expert on Behaviour Analysis, discusses the importance of persuasion and influence in business. Read More

We all want to drive traffic to our blogs, but what are you doing to keep readers on your blog once they're there? If your strategy is to provide them with high quality, relevant content, great, but you also need to create ‘pathways’ around your blog, to keep readers consuming more content. Read More

The concept of content marketing has been around for hundreds of years (see this example from 1672), and the discipline has gained incredible popularity since 2007, according to Google Trends. Read More

Do you think it takes a lot of likes to make your Facebook page today popular?
Does it mean the many likes will generate revenue for your business?

Your Facebook Page Today

When Facebook Pages first came out everyone was doing what they could to obtain likes for their pages. Some would offer Read More

The myth of the "millennial segment" makes a mockery of just about every principle of marketing segmentation. Read More

In this video, I discuss exactly what the term, "SEO friendly" means so you know when it comes times to hire a web designer. Many people assume an SEO friendly website will automatically help my website rank higher, it will not. Watch this video to gain insights on hiring your next web designer a Read More

Make no mistake about it: female bloggers are a force to be reckoned with! So, in honor of these talented and hardworking ladies, I’ve put together a list of some of the best female bloggers to follow. Read More

This is a roundup post from Sharon Hurley Hall on the Optin Monster blog.
Are you worried about making a content marketing mistake that tanks your content strategy? You should be, because content marketing is a crucial part of attracting and retaining your customers, so getting it wrong can be co Read More