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Congress has been turning up the heat on some organizations that collect and sell data. This may have implications on businesses of any size. Read More

What does it mean for your business to be analytically mature? Here are some thoughts on the subject. Read More

Check out what Congress has been reviewing over the past few months. You may be surprised how these efforts may impact how your business can use data in the future. Read More

A logistic regression is a simple yet powerful tool that can support decision-making. Check out these 5 ways you can apply logistic regression in your SMB. Read More

Predicting behavior is the “white whale” of every business leader responsible for business development and customer acquisition. The field of data analysis offers numerous techniques and methods to help business leaders in these efforts, yet for those without the experience and/or resources this ca Read More

Entrepreneurs have no trouble focusing on how to build a product, and the good ones know how to find and nurture those first critical customers. Many, however, don’t know how to take their small business to the next level. What I’m talking about here is a level of discipline and skill necessary to Read More