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Are you getting ready to start a Google Adwords campaign and not sure if you should do a search or display network campaign? In this video, I discuss the difference between a search and display network campaign and when you would want to use each of them. Search campaigns are much different from Read More

In case you haven’t noticed, social media is constantly changing. I tell our customers this often, because clearly these changes affect how we use social media as a marketing tool. As we move further into 2017, here are three things to know about social media.
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Everyone in the business world has heard of the old bestseller by Geoffrey A. Moore titled “Crossing the Chasm,” but most entrepreneurs have no idea how it relates to them. In fact, it’s all about the “focus” required to get early stage technology products across the deadly chasm from early adopter Read More

If you’re self-employed and trying to boost your retirement savings, Solo 401(k) plans are a potential option. For an owner-only business, it presents an option for ensuring your savings are sufficient to fund your retirement years. Is a Solo 401(k) is right for you? Here are four reasons it’s wort Read More

Profit—both achieving it and understanding it—should be easy, but one look at your profit and loss statement can leave you swimming in a sea of profit confusion.

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Instagram is a very unique social media platform. For many businesses, it might not seem like a necessity. Twitter can provide quick, instant updates in 140 characters or less, and Facebook makes business posts look more official. But Instagram isn’t just for teenagers who take selfies every day. N Read More

Consumers are becoming increasingly interested in healthy and natural food options. And that interest in health food has opened up new opportunities for businesses like the Rush Bowls franchise. Read More

Should you? Should you invest in a franchise business? Should you follow someone else's business system in order to be your own boss? Find out now! Read More

That's not a typo. I want you to read this post-so you'll understand why making six-figures actually hurts your chances of becoming you're own boss. Please. Read. This. Read More

It's that time of year; the franchise rankings are out. Franchise Direct is really at the top of the charts when it comes to their deep-date dive of franchises. Check out The Top Global Franchises For 2017. Read More