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Making changes to improve your business's performance is smart. However before you make changes, step back and think of your customers' experience as it can affect the effectiveness of your marketing strategies and tactics. Here is an example when thinking first would have been a good idea. Read More

Are you a small business who is still navigating the murky waters of social media marketing? Are you still trying to understand the power of the various social platforms and how to put them to use for your business? Jesse Aaaron has the scoop, with these 7 invaluable tips. Read More

The key thing to remember about social media is that it is all about being social. Being social means connecting, networking, interacting, and talking to people! So why is it that so many of us are scared (or intimidated) to connect with certain people? Read More

There are a lot of people who become moderators on a forum, but they aren’t exactly sure how they should be managing things. Sure, they may know the basic things like how to remove a post and how to warn someone, but besides that they have no clue how they should interact with users. Read More

Podcasting tutorial: Social Media Examiner shows you how to create a podcast for your business to connect with your audience on a personal level. Read More

Yesterday I've engaged in some conversations on a forum and met this cool girl - Ti Roberts. One post on her website really intrigued me - 7 thinks I hate about SEO. So Ti is strictly against SEO and all-in for social media strategy.

But which one is really better? Read More

In order to receive as much traffic from those search engines it is vital to make up the web page correctly, immediately from the start. Below follow 10 tips and pointers on how to do this the right way. Read More

Brandify has conducted an analysis of the online behavior of over 25,000 US Small and Mid-sized Businesses, and this report focuses on the adoption of embedded social media links on their websites. Read More

For many, the lure of working for yourself is actually more about wanting to not work. Stories of 4 hour work weeks or early retirement pull some folks away from their job. Easy money. Easy life. Read More

Google’s on an uncompromising mission. It wants to give its users access to accurate information, unique content and the finest writers.
Unfortunately, there’s a flipside: a penalty. That’s the consequence of Google taking issue with something on your site. Sometimes a penalty is well deserved, bu Read More