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A broken link is a link that doesn’t work, which often results in an 404 error page. A broken link happens when the link points to a web page that has been deleted or moved. In short, a link that Read More

Although it is a competitive world today there are opportunities to be realised. One way is to observe market trends, customers and their attitudes and behaviour. Here is one example that shows the benefits of observing. Read More

Here are some internet marketing practices that you might be thinking it works for you. Perhaps it does, but only for a short while. Some tips to get better Read More

Are you a link hoarder? When writing a blog post are you overly concerned about leaking link juice? Do you add a no-follow tag to all outbound links, regardless of whether they point to advertisers? You’re probably doing more harm than good and here’s why. Read More

By this stage in the recession, you are no doubt weary of reports on the tentative starts and stops of the U.S. economic recovery. The Kauffman Economic Outlook: A Quarterly Survey of Leading Economic Bloggers offers some hope. In the first quarter of 2012, the economic clouds appear to be lifting— Read More

If you’ve spent any time on Pinterest, the hottest new social network since sliced bread, you might have noticed its popularity among certain demographics — namely, women who are into fashion, weddings, home decor and puppies. Read More

Social media is not just for B2C companies! In fact, some studies have shown that B2B companies are seeing better results with social media marketing than many B2C brands are. Here are three ways B2B companies can better leverage the power of social media to help their own bottom lines. Read More

With the increasingly wide number of marketing tactics available it seems that the strategy part of marketing is sometimes forgotten, half developed and left to rot. Here are a few reasons why your marketing strategy may be a little smelly. Read More

The dictionary definition of a mentor is “an experienced and trusted advisor,” or “leader, tutor or coach.” The definition of a critic sounds similar, “a person who offers reasoned judgment or analysis.” The big difference, of course, is that a mentor looks ahead to help you, while a critic looks b Read More

Are fewer ads always better? Google recently announced that it will penalize sites with more than three ads above the fold. Frequently, these sites are low-quality sites with super-SEO’d, thin content landing pages designed to have people quickly bounce off the site when they click on one of the ad Read More