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Creating a membership site has a lot of benefits, and until now has been technically complicated. With this WP plugin, you can have one running in no time Read More

Is your user ID part of your brand? Has anyone else reserved their Twitter user ID as a domain name and used a 301 redirect to forward visitors to your site? Read More

You’ve no doubt heard the hype that a blog is the way to for marketing (along with its good friend social media). And it’s true that blogs are excellent marketing channels for many online businesses. But is that true for online stores? Are blogs worth it? Can they boost sales?

They can indeed. H Read More

As the marketer of your brand it is essential you know what marketing activities (including what I call sub activities) produce the greatest results and to do it in the most effective way. After all who has time or money to waste? Here are simple tips to track their effectiveness. Read More

Exceptional video of Simon Sinek TED Talk on WHY what you do is far more important than WHAT you do. Read More

A niche blog is an extremely focused blog. In other words, all content published on a niche blog is directly related to a narrow topic. Niche blogs offer a great way for smaller bloggers to attract readers, monetize their blogs, and carve out a successful place in the blogosphere. Read More

Small business marketing communication is important if you want success. What you claim about your product or service can affect your credibility and profit if you can't back up the communication claims. Read More

Does the CommentLuv plug-in result in the loss of link juice? This is the question that is posed by Randy Pickard along with his research and analysis. Do you agree with his conclusions? Read More

After hours of slaving away at your keyboard, you’ve finally done it – you’ve completed what could possibly be the world’s most perfect blog post. Your arguments are solid, your sources make complete sense. You were clever, but concise; articulate but understandable. As you click the publish button Read More

As the head marketer for your small business you need an understanding and knowledge on all the key elements with your brand, market and customers to ensure your business us heading in the right direction. Here are a couple of areas you need to be aware of:

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