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You have probably heard all the fancy statistics of how many hours of video is uploaded and watched daily, all the numbers sound very impressing, but I guess, if there was an easy way to track how much time people spend reading different kinds of media the numbers would be impressive as well.
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I didn't know much about Facebook's Custom Audience Targeting so I dug around and wrote up what I found. It looks a terrific platform for businesses looking to reconnect with their database and or finding 'lookalikes' to broaden an audience. Read More

I am not an SEO expert. I am an SEO practitioner. You and I should not claim to be an SEO expert if we cannot show positive and credible track records. Read More

Pinterest isn't just for fashion photos and creative crafting--small-business owners can take advantage of the platform's 70 million monthly users, too. Here's how.
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The adage goes: You never get a second chance to make a first impression. The pressure to look good, as well as deliver a perfect presentation, needn't lead to panic. Instead, follow these timeless tips and make sure you stand out for the right reasons. Read More

While some code schools are intentionally predatory institutions, many more simply recycle the tired tropes and biased practices rampant in startup culture. Read More

Is your company looking to become more active in Social Media? Becoming a social business involves integrating social media across departments, teams, and business functions. However, evolving from early adoption to social media maturity is not a simple process. Read More

This form of marketing is great, and this is something that I usually talk to my clients about months down the road after we have built their online presence for about 3 to 6 months. It’s great to be able to buy a list of absentees or a list of landlord contacts to start your mailing list. Maybe yo Read More

Japanese multinationals need to globalize their business further if they wish to grow rather than stagnate, and to do so requires the ability to develop and manage businesses outside of Japan. Read More

Twitter caused quite the stir a few months back when it unveiled its long-awaited analytics platform. In this article, we give you a guided tour of Twitter Analytics and show you five actionable insights you can apply to your social and content strategies. Read More