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Could changing your entire site's structure and architecture fix your penalization for Panda and Penguin? One SEO company says yes. http://adamriemer.me/1956/an-seo-company-is-possibly-scamming-a-client-need-your-opinion-seo Read More

As the lights went out at last night's Super Bowl, we were all bombarded with viewer reactions on our personal social networks. Whether the cause was Beyonce's fierce performance or something else is unclear, but what was clear is that there are plenty of brands out there that were clever enough to Read More

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After you've written an article you may have the urge to publish it right there on the spot and share your new masterpiece with the world. Should you post it immediately or... Read More

Owning a small business can be tough. And getting the word out about your business can be even tougher. With so many companies popping up, you may feel a little lost in the sea of competitors. As just another “fish in the sea,” you may be feeling the push to improve your business tactics Read More

Today we talk about things like Brand Awareness, Brand Building, Brand Advocates and Brand Monitoring. We still associate logos and marketing materials with a company’s brand, but branding encompasses so much more.

Branding begins with the answers to these questions:

Who are you?
Who is your Read More

Surveys have shown that luxury consumers spend more time and money online than the average consumer. No wonder, then, that marketers of luxury products and services are expanding their focus on digital marketing in 2013.
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It's not enough to sit in your office and dream up how you can better speak your prospect’s language. You have to get out there and rub shoulders with them. Read More

Part two to my interview with Justin Germino about running a giveaway. Anyone that is looking to run a giveaway correctly needs to read this post! Read More

B2B marketing groups spending a lot of money on acquiring new customers may be missing the strategy that makes the bigger impact on the company's bottom line. Read More

The mythical Social Media Manager Lone Ranger, working on his own, busy managing the content of multiple clients, keeping one eye on the numbers for instant ROI, another on incoming Tweets, responding to customers while creating and gathering content — is that the best way to do it? The team approa Read More