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From Target to Kraft to Covergirl, a ton of brands are using "Star Wars" as a way to engage customers in their marketing. Should your company follow suit? Read More

Any small business owner knows that having a consistent flow of quality leads coming into their business is their key to success.

Lead nurturing is the process of ensuring that the highest %of these incoming leads convert into sales by providing them with the appropriate levels of communicatio Read More

Employers can offer employees a way to pay for certain personal costs on a pre-tax basis through flexible spending accounts (FSAs).
Using these accounts means that the amounts employees contribute to FSAs are not included in taxable compensation for federal tax purposes. Read More

You hear a lot about remote teams and the benefits of each person being able to work from wherever they choose, whenever they want.

But you rarely read about the downsides.

I’ve been working with a remote team for the last year on our SaaS startup, NinjaOutreach, and I can attest to the fact Read More

our web design should be SEO friendly. This is the first criteria that you should keep in mind when developing a website. You can try out many things to make your website search friendly. But here are the top five things that you should begin with in your website design.

5 Must Use SEO Friendly Read More

Social media is a relationship-building tool, a means to establish or enhance relationships – and LinkedIn is no exception. You may only need a few minutes – but make them count with conscious, thoughtful effort. Read More

Learning to promote your internal web pages on social networks can give you a more directed traffic flow and therefore, a higher conversion rate.

But if you do this incorrectly or inappropriately, you risk coming off as self-promotional and ending up compromising your brand reputation rather tha Read More

Internet Marketing is a type of marketing that includes the creation and sharing of media and publishing substance or contents, keeping in mind the end goal to get and hold clients. This data can be presented in a mixture of arrangements, including news, features, white papers, eBooks... Read More

Imagine if you could find more high converting keywords. Your conversion rate would improve and of course, so would your bottom line. The good news is you probably already have these new keywords hidden within your Google Adwords data. Read More

A good portion of my day is spent working with small businesses, especially bricks and mortar stores, on how to compete and stay ahead of the curve in a time when change is so rapid. But there is a lot of resistance to being the first to jump off the cliff and try something new.
Read More