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The Challenger Sale has been one of the hottest business/sales books on the planet. Are you struggling to implement The Challenger Sale? Find out why. Read More

Tips on how to provide a workplace that lifts your staff’s mood, rather than bringing it down. If you want to see more smiles around the office, here’s a few ways to go about it. Read More

When it comes to social media strategy, celebrities are tough to beat. Of course, they have the advantage of massive fan followings to start with, but their strategies go way beyond popularity. They know how to be in the public eye across platforms and they know what their followers want and expect Read More

Hulu is getting rid of the free streaming TV episodes that made it famous. For years now, the company has been moving toward a more subscription-based model, offering several different tiers for viewers to choose from. But it still offered those last five episodes from select shows for free — until Read More

Customers require constant stewardship. This means you must thank them…often. Listen to them. Offer them specials and treat them like they’re the heart of your business—because they are. Read More

Chatbots are streamlining how we communicate with customers—a trend that’s directly correlated with the rise in messaging platforms. So what are bots, what's the technology behind them, and is a bot right for your business? Here’s a look at the evolving world of bots. Read More

If you’re having a hard time disconnecting, it’s time to achieve a work-life balance. Leave work at work, and enjoy home at home.
Sound too good to be true? Here are some steps you can take to get there. Read More

Maybe — just maybe — the problem isn’t that the language used by modern marketers is incompatible with more conventional marketing rhetoric. Maybe the problem is that conventional marketing rhetoric is incompatible with the modern marketing climate. Read More

Branding is simultaneously exciting and intimidating. The notion of building a new company, complete with a new identity, from scratch is exhilarating, but at the same time, you’ve heard the statistics; you know that the majority of small businesses and startups are destined to fail. Read More

Working from home can be wonderfully flexible, but it can also spell productivity disaster. How can home-based entrepreneurs keep from falling prey to distraction? Here are 10 strategies. Read More