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As a small-business owner, there’ll be times when you need to boost cash flow while keeping prices competitive. Or maybe you’re just starting a business and are losing more money than expected, but you can’t figure out why.

Even if you’re already frugal, there likely are plenty of ways for your Read More

When writing sales copy, one thing you want to avoid is getting the reader offside by pretending you know everything about them.

Sometimes this is done without even realising it. Read More

If you want to be rich, one way to get there is by owning a franchise business…several franchise businesses, actually. There are a lot of very successful (rich) franchise owners around. Most of them are multi-unit franchise owners, owning 10, 20, 50 or more franchise units. Read More

Evercore is a premier independent investment banking advisory firm.

Evercore was founded in 1995, on the premise that clients would be best served by an investment banking firm free of the conflicts of interest inherent to large, multi-product financial institutions. Read More

People prefer to work with those that they trust and are local, and this holds true for real estate agents especially.

People trust those they know and those their network knows. You will often see people asking their networks of friends if they know “a good real estate agent” or if “anyone has Read More

Expanded Text Ads will be available to all AdWords advertisers by the end of the year, so how might this impact your accounts? Columnist Laura Collins shares some data from Merkle|Periscopix clients. Read More

After my friend Shakir Hassan hit me up with a blog marketing question you knew I had to turn it into a blog post. Because legions of awesome bloggers are struggling like Hades to gain traction with their blogs and try to do marketing ON THEIR OWN. Which is a big, big mistake.

I share 7 practic Read More

A customer-friendly website can decrease bounce rate, increase conversion rate, boost time on page, raise conversion rates, and improve your engagement levels. So, what web design elements do you need to consider when developing a user friendly website? Be sure to keep the following in mind. Read More

This Monday, the Trump campaign decided to shoot themselves in the foot by plagiarizing Michelle Obama’s 2008 DNC speech. Read More

If your English language knowledge is excellent and you enjoy the process of sharing it with other people, you may consider freelancing as English as a Second Language teacher. We prepared a full guide on how to start and grow your teaching business, check it out! Read More